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Project Type

New Business Pursuit


June 2016




Principal Designer

My proudest accomplishment at CBRE was designing the winning RFP that created 750 new jobs for our local economy after Nestlé relocated their headquarters from Glendale, CA to Arlington, VA. Because Nestle is a mega-conglomerate with a family of global consumer brands, I adopted a “periodic chart of elements” approach to organize the RFP’s sections using Nestlé ’s brand colors. This allowed me to keep the design clean with a lot of white space and allowed a spectrum of color to establish the design’s hierarchy.

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